Welcome to

Community Build & Customer Pathway Design

If you want to create raving fans that will sell for you, this Microschool is for you!

We have all been left with the feeling of desire before. We have signed up to courses, bought products which promised the world only to be disappointed in the delivery.

As entrepreneurs we are often busy chasing the next sale, deal, and opportunity, so much so that we tend to neglect the customers who actually bought our product & services. But the truth is that our customers are the ones who have already spent money with us.

In this Microschool we will create a plan to reduce the time you are spending chasing new customers and increase the experience our customer is having to create raving fans that go out there finding new customers for you.

What do you get?

Create a content action plan that saves you money

Identify all touch points you have with your customer

Design a communications pathway

Create a follow up offer to you re-engage your customers

Identify which parts need to be high touch and which ones high tech

Welcome and
how to video

Your schedule
in a nutshell

Tuesday 6.00 am (SGT)

Wednesday 3.00 am (SGT)

Thursday 3.00 am (SGT)

Friday 3.00 am (SGT)

LiveQ&A Friday 8.00 am (SGT)

Saturday 3.00 am (SGT)

Schedule

Day 1: Create a solid content action plan for your Followers & Community

We spend a lot of the time working hard on our content, constantly having to think of something new to write. It doesn’t have to be that way. If you know what you want to share, how you want to share it and when you want to share it, suddenly it becomes much easier.

Decide on your content pillars

Create your content plan

Choose the what, how and the when

Day 2: Plan out the customer touch points

We can be so busy working in our businesses, that sometimes we just run out of time. And suddenly we have complaining customers. How did it we get here?

Identify your customer touch points

Map out your onboarding process

Create the customer experience pathway

Day 3: Create raving fans

Our customers now had this raving experience, but where to from here? Will you just forget about them and hope they will return? You now have an opportunity to turn them actively into a returning customer and a raving fan who goes out for you to find the next customer.

Create an interactive feedback form that helps you improve and gets you testimonials

Develop the back-end offer so you can ask for the next sale

Design a pathway for your raving fans to be rewarded

About Paulina Roach

Paulina has a mission to help YOU achieve bigger goals. True to herself, Paulina’ s insight, commitment and purpose is best used helping businesses and teams to grow, so that entrepreneurs can get back their freedom. When borders open again, you will find Paulina travelling the globe with her business and facilitating our iLAB Accelerator retreats. Paulina’s natural talent utilises her intuitive sense of timing to know how to optimise, scale and grow customer experiences so that they want to come back over and over again. 20 years in hospitality, she developed a repuation for an amazing outside the box customer experience growing her businesses through raving fans.

Communication

Contact or know more here

Microdegree

Navigate to the Microdegree Tab in this circle and find the recorded training sessions, feedback sessions and q&a sessions PLUS everything else you need.

FAQs

+ What is the time commitment?

The sessions will be approx. 60-90 minutes long and you will be expected to spend approx. 1 hour per day taking action.

+ What if I don’t have a customer yet?

Great, you can map it out from the beginning. Sometimes automations are easier implemented at the start.

+ What if I already have a growing business?

If you think you can improve on your customer service delivery, don’t know how to turn customers into raving fans, or even struggle to get the testimonials in than this course is for you.

+ What do I need to prepare to get most out of the course?

Ideally you will know your ideal customer avatar and your main product/service that you want to sell to your customer. The rest we can build from here.